Vindico MD Jo Polson’s Wee Walk for ABF The Soldiers’ Charity

Jo’s taking on the Wadi Rum Challenge to raise money for ABF The Soldiers’ Charity

Next week, Vindico MD Jo Polson will be in a hot desert somewhere in Jordan.

No, this isn’t an extreme stag night prank a la The Hangover. Jo’s embarking on a once in a lifetime trek in the magnificent Wadi Rum to raise money for ABF The Soldiers’ Charity.

As part of the ABF The Soldiers’ Charity Wadi Rum Challenge Team, Jo’s “wee walk” will see him trekking between 22 – 25km each day through Jordan’s majestic World Heritage. The journey on foot will take Jo through dramatic backdrops (think sandstone domes, rock formations, and granite and basalt striated mountains). He’ll also be camping out in the wild beneath the desert skies, and summiting Um Dami, Jordan’s highest mountain as part of the challenge.

Though it sounds spectacular, the purpose of the trip is to raise vital funds so that all soldiers, veterans, and their immediate families can have the opportunity to avoid hardship and enjoy independence and dignity.

ABF The Soldiers’ Charity’s range of support is vast. They help very young serving families cope with a sudden bereavement or traumatic loss. They also provide wide-ranging support to wounded soldiers, many of whom will need increasing financial assistance for decades to come. On top of that, the charity also provides help with housing, education, and employment training for soldiers and veterans of all ages, and they’re known for being there for older veterans and their widows or widowers when they find themselves lonely or isolated, too.

“I’m doing it for ABF The Soldiers’ Charity and all the wonderful work they do for the families of our armed forces,” says Jo.

“But Five days walking in the desert and climbing North Africa’s highest peak feels a lot bigger now that I’ve done the Metres to Feet calculation properly – joy!”

Vindico is covering the cost of Jo’s trip, so every donation raised on Jo’s JustGiving page goes directly to the charity.

You can support Jo and his trek across the desert in aid of ABF The Soldiers’ Charity by clicking here to donate and/or share the cause!

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